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The Minnie Mouse: The Main Attraction series launched on January 18, 2020 with the Space Mountain ears. The first month’s ears celebrated the 45th anniversary of Space Mountain (January 15). The monthly collection was released on the third Saturday of each month and featured a plush, Loungefly bag, mug, pin set, and for some months a Magic Band. The collection was released in limited quantities online, in Disney Stores, and in the Walt Disney World and Disneyland theme parks.

The MMA collection was also available for purchase in Shanghai, Hong Kong (without the MMA tag), and shopDisney UK.

The ears originally retailed for $34.99.

For information about fake vs authentic ears, check out the Spotting Fakes article.